LOCATIONS: | Cologne |
TEAM SIZE: | 7 Promoter |
OPERATIONAL HOURS: | 6 days |
EPIC PERFORMANCE AT GAMESCOM 2024: OUR PROMOTERS FOR THRONE AND LIBERTY
In August 2024, we had the pleasure of exciting the gaming world at Gamescom with a very special campaign. For the newly released game Throne and Liberty by Amazon Games, we provided actor-talented promoters who took on the roles of the main characters from the game.
OUR MISSION
OUR TEAM
With a total of seven highly engaged promoters, we thrilled the local gaming community. Thanks to their acting skills and authentic portrayal of the characters, the Amazon Games booth became one of the highlights of the fair.
THE CONCEPT
Authentic Representations: Our promoters were perfectly showcased – from the authentic costumes to the detailed portrayal of the characters. The entire booth was designed to look as if it came straight out of the world of Throne and Liberty. The impressive backdrops and props transported visitors right into the game.
Interaction at the highest level: The performers actively immersed the audience in the story of Throne and Liberty by reenacting scenes from the game and reciting specially prepared texts. Whether it was dramatic monologues or thrilling dialogues – the performance was a true highlight and created goosebump moments.
Involving the Visitors: Whether for photos, small roleplays, or spontaneous performances – our actors brought the world of Throne and Liberty directly to Gamescom. Visitors could not only experience the game but also interact with the main characters, further enhancing the immersion.
Stand Management: In addition to entertainment, the promoters also managed the stand, ensuring that visitors were well informed and felt welcomed.
Booth Management: In addition to entertaining, the promoters also took care of the booth, ensuring that visitors were fully informed and felt welcome.
RESULTS
The campaign was a complete success. The Throne and Liberty booth attracted numerous visitors thanks to our performers and left a lasting impression. The combination of gaming and acting created a unique atmosphere that was well-received by both fans and industry professionals.
A special highlight was the many photos and videos taken by visitors and shared on social media – a valuable multiplier for the game’s reach.
Visit the official Throne and Liberty website to learn more about the game: Throne and Liberty.
A BIG THANK YOU TO AMAZON GAMES
We would like to thank Amazon Games for their trust and the fantastic collaboration. With great dedication, creative ideas, and a talented team, we have shown together how promotions at events become unforgettable.
